Internationalization Strategy

In the course of globalization, internationalization denotes both big and small organizations to operate on a global scale and, therefore, aid to be one of the vital topics for business development. Our teaching and research on internationalization strategy aim at advancing the knowledge and deepening the understanding of successful involvement of organizations in international markets from the perspectives of theory, research and practice.

We also put focus on digital transformation and its benefits provided by a digital environment, helping multinational organizations to interact across the globe.

Last Modification: 04.04.2018 - Contact Person:

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