Principles of International Management (Lecture)

The lecture gives a general overview on basic challenges and principles of International Management. It introduces culture-specific challenges in the international business environment and tools to overcome these challenges. In particular, the following aspects will be considered among others:

  • national culture as the cause for differences between nations,
  • theories of international business,
  • strategic management of multinational corporations,
  • organizational structure of multinational corporations,
  • human resource management in multinational corporations,
  • accounting in multinational corporations,
  • public affairs in multinational corporations, and
  • innovation in multinational corporations.

Focus: Cross-Cultural and Diversity Management, Innovation Management, Internationalization Strategy

 

Last Modification: 12.01.2023 - Contact Person: Webmaster der Otto-von-Guericke-Universität Magdeburg