Principles of International Management (Lecture)
The lecture gives a general overview on basic challenges and principles of International Management. It introduces culture-specific challenges in the international business environment and tools to overcome these challenges. In particular, the following aspects will be considered among others:
- national culture as the cause for differences between nations,
- theories of international business,
- strategic management of multinational corporations,
- organizational structure of multinational corporations,
- human resource management in multinational corporations,
- accounting in multinational corporations,
- public affairs in multinational corporations, and
- innovation in multinational corporations.
Focus: Cross-Cultural and Diversity Management, Innovation Management, Internationalization Strategy